Simple Reads: The mysimpleshow Blog

The sales funnel is a visual metaphor describing the steps your leads take from their first introduction to your business to their first purchase. The funnel is wide at the top and thin at the bottom and as this implies, most of your leads won’t make it all the way to the bottom of the... Read More

Consumers crave video content. In fact, research has shown that 54% of consumers want to see more video content from their favorite brands. On top of this, video can help increase brand awareness and convert new customers. It’s a powerful way to generate maximum traction to your site too. But, in order to do that,... Read More

Marketing techniques have grown and changed over the years to include a variety of forms and content. In an age where people are constantly tuned in and connected, it’s no wonder that businesses are opting to go big with their campaigns in order to increase engagement. However, bigger doesn’t always mean better, and not all... Read More

Companies that overlook the importance of the role that video plays in the 21 century are taking a risk! If you want to be seen you need to embrace video and make sure that you make great use of this engaging medium. Let’s consider 10 business video ideas for your company:  1. Product Video This... Read More