mysimpleshow – empowering explanation

Simple Reads: The mysimpleshow Blog

News, tips and tricks, case studies, and inspiration!

What Is the Sensory Semantic Theory?

7. Mar 2018

sensory semantic theory

Applications, Education, Business,

 Pictures and images are more likely to be remembered than words. Pictures have this advantage over words, because of the way pictorial information is encoded. This is also referred to as the picture superiority effect. Psychology scholar D.L. Nelson explained this phenomenon with his sensory semantic theory. According to Nelson, pictures are perceptually more distinct... Read More

What Is Transfer Appropriate Processing?

21. Feb 2018

transfer appropriate processing

Applications, Education, Business,

 Memory performance is not only determined by the depth of processing, but by the relationship between how information is initially encoded and how it is later retrieved. This concept is known as Transfer Appropriate Processing. This is an information-processing action that occurs in two stages. The first has to do with the activity that takes... Read More

Explaining the Dual Coding Theory

7. Feb 2018

dual coding theory

Applications, Education, Business,

  Effective learning is key to success, satisfaction, and efficiency, isn’t it? Research has long investigated how to maximize learning and the capabilities of our brain. One theory that hypothesizes the expansion of knowledge retrieval states that visual cues improve recall. It is called the Dual Coding Theory. What is Dual Coding Theory?In the core... Read More

mysimpleshow Hosts Webinar With AASL/ALA

31. Jan 2018

mysimpleshow hosts webinar with ALA/AASL

Applications, Education, Business,

 Here at mysimpleshow, we’re fans of webinars! Whether we’re hosting them or attending a webinar, we understand the value that a live online session brings to learning any topic.So, we recently collaborated with the American Association of School Librarians (AASL) and the American Library Association (ALA) to present our webinar “Tips and Tricks: mysimpleshow DIY... Read More