The sales funnel is a visual metaphor describing the steps your leads take from their first introduction to your business to their first purchase. The funnel is wide at the top and thin at the bottom and as this implies, most of your leads won’t make it all the way to the bottom of the... Read More
Consumers crave video content. In fact, research has shown that 54% of consumers want to see more video content from their favorite brands. On top of this, video can help increase brand awareness and convert new customers. It’s a powerful way to generate maximum traction to your site too. But, in order to do that,... Read More
YouTube is one of the biggest online platforms with a lot of potential for any creator. It may seem scary to start your own channel, but it’s actually not that complicated. Here’s how you can develop a channel on YouTube with these six easy steps. 1. Create Your Brand The very first and extremely... Read More
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